BABY BED & CHANGING TABLE CAMOMILLA
Foppa Pedretti, Italy
Designing an entire collection of products is one of the greatest ambitions and satisfactions for a designer. The new bed and changing table “Camomilla” expand the Mammamia collection while maintaining the aesthetic guidelines and the DNA of the high chairs and cradles, first items of the collection.
It was not just an aesthetic exercise. The projects were the result of a deep analysis on the user experience and we were certainly facilitated by being a designer and at the same time new parents.
“I am looking for a modern, simple, childish bed. It must have intelligent functional and aesthetic solutions” . This is the question that identifies the desires of our target customer and from which we started to create the series.
The customer is sensitive to aesthetics but looking for something clever and useful at the right price and quality.A child’s bed is not only the place of bedtime but also a space where playing and preparating for sleep; there are books, toys, baby bottles, diapers, pets, clothes … a diverse set of objects that we wanted to keep in order. The Camomilla series enhances the concepts of practicality and space organization, offering ample storage pockets that are not accessories but are integrated into the design with style and uniqueness.