Whynot Design partnered with TheraHair to completely reimagine the Therabrush—transforming a functional wellness tool into a refined, emotionally resonant product that enhances both brand and user experience.
TheraBrush from TheraHair is a 4‑in‑1 hair therapy device that combines red and blue light therapy, scalp massage, and essential oil infusion to naturally support hair growth and scalp health.
The new design blends clean geometry, bold color-blocking, and strategic detailing to deliver a form that feels both fresh and premium. A standout feature—the integrated essential oil tank—adds functionality while becoming a unique visual signature, subtly reinforcing the product’s identity.
Material choices were critical to the new narrative: a matte white body establishes a clean, modern foundation, complemented by satin brass accents that introduce warmth and sophistication. A circular brushed metal button provides a satisfying tactile experience, while the glossy embossed logo reinforces brand presence with subtle confidence.
The result is a shape with purposeful simplicity—controlled, elegant lines that reflect care and intentionality.
By focusing on design as a value multiplier, we didn’t just make Therabrush look better—we gave it deeper meaning. Through thoughtful form language and detail hierarchy, the product now tells a story of care, quality, and enriched daily ritual.
This redesign improved not only usability, but also brand perception and emotional connection—proving once again: Design isn’t decoration. It’s strategy.
