Arga – swirling bathtub

Designing Arga swirling bathtub did mean creating a new user experience. So we had to give substance to an ambitious and innovative thought. The challenge was to integrate new features into a pure and essential aesthetic made of acrylic and not composite materials. Swirling, salt loading and diffusion, interface, lighting system were only few. “We […]
Go fast – shopping cart

A shopping cart is more than a bag with wheels for many elderly users. It’s an indispensable support during travel, a foothold when tired. The target user of this product is over 65 and needs valid help for daily shopping. At an affordable price. The usability of the shopping cart is carried out both during […]
Tiramisù – wooden high chair

The Tiramisu wooden high chair represents the Foppapedretti DNA applied to the child sector. Conceived and designed by the Whynot team, it is a product that evolves with the child. So, it offers the best user experience behind premium wooden skin. Tiramisù has the intent to evolve in all stages of the growth of the […]
Maestro – pizza oven

Maestro is a gas pizza oven, compact, easily transportable and perfect for cooking an authentic pizza in 60 seconds. Born with the idea of a plug & play oven, suitable for everyone and always ready for any occasion of conviviality.The domed design evokes the tradition of wood-burning ovens, a perfect roundness that facilitates air circulation. […]
Uptown – professional coffee machine

Uptown is the second machine born from the collaboration between BIEPI and Whynot. The new aesthetic guidelines proposed on the top-of-the-range version have been re-proposed in this traditional espresso machine model. Rigorous geometries and a style that recalls the world of furniture, thanks to the 4 round legs that raise the main body where black, […]
Arga “back to wall” – swirling bathtub

Bathtub design for Jacuzzi is both exciting and challenging. The Arga family expands by adding a new back-to-wall version to the first-born freestanding. All the elements that characterize Arga have been naturally and inevitably transposed onto a tub with a rectangular perimeter which allows a more functional installation: wall or corner. The rigidity of the external profile that delimits […]
Hercules – salt & pepper grinders

Legnoart is a company that always looks for democratic designs that can enhance wood with elegance and character. The “Hercules” grinder collection is characterized by an ergonomic and sculptural shape where the coupling of 2 wood essences becomes the distinctive character. More and more these products become decorative accessories that furnish the table in addition […]
Char – pizza oven

In the Char-oven by Fontana Forni every element and detail is built around functionality. The product is a union of innovative technical solutions and everything is designed to achieve the best possible user experience.When Fontana Forni asked us to study the aesthetics of the machine, the freedom for designing was not many but we love challenges and […]
Okio

Evometrika is an innovative Italian startup specializing in home automation and the IoT world. The Whynot team designed this brand’s first 2 smart IoT devices, OKIO BOX and OKIO CAM.OKIO BOX is a video-processing unit that you can connect to your own cameras (up to 8) to transform them into smart devices. OKIO CAM is […]
Pizza dough press

OEM is a leading company in the catering market, specializing in products for preparing and cooking pizza.OEM relied on Whynot to renew the various machinery for making dough, from the mixer to the press.Since these are industrial products, generally positioned in professional kitchens and laboratories, usability and functionality become the main design drivers. The challenge […]